Jade Cottee

Senior Marketing Manager

Jade is a Senior Marketing Manager with expertise spanning content strategy, SEO, and full-funnel marketing execution. She brings a cross-functional perspective to driving demand generation, campaign performance, and GTM alignment across content, growth, and product marketing.

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Influencer Marketing

Top TikTok Makeup Influencers You Should Know

A curated roster of 22 TikTok makeup influencers across tiers and markets, with engagement data and collaboration ideas for beauty brand campaigns in 2026.

June 10, 2026

Min

Influencer Marketing

26 TikTok Skincare Influencers Shaping How We Discover Products

Meet the TikTok skincare influencers behind today’s biggest skin trends, learn why brands are choosing to work with them, and how you can work with them.

April 2, 2026

Min

Influencer Marketing

The Clean and Sustainable Beauty Influencers Brands Are Investing in This Year

Meet 20 clean and sustainable beauty influencers who are shaping conscious beauty in 2026 and learn how to find and collaborate with them effectively.

March 11, 2026

Min

Influencer Marketing

Types of Influencers on Social Media: A Complete Guide for Brands

Discover the different types of influencers, how they work, and which creators are best for your brand. Learn niches, formats, and tips for choosing right.

December 24, 2025

Min

eCommerce

TikTok Shop Black Friday Tips for Brands: How to Boost Sales with UGC and Livestreams

Get your store set up and ready for TikTok Shop Black Friday with content ideas, creator tips, and live-commerce tactics to boost views, sales, and engagement.

October 31, 2025

Min

Creator Content

UGC Creators vs Influencers: How to Decide Where to Spend Your Marketing Budget

Discover the key differences between UGC creators and influencer content, the pros & cons, and how to choose the right content partner for your brand strategy.

October 6, 2025

Min