Kulin Co is a brand-first performance marketing agency for eComm brands.
Beauty & Care
The Challenge
- Kulin Co needed to find 40+ year old female creators in the beauty industry niche. Manually searching for this creator profile is very time-consuming, especially for small teams. So they needed a tool that helped to streamline the process of finding these specific creators.
The Solution
A team of 2 creative strategists uses Insense to quickly find the right creator profiles through the filters on Insense’s creator marketplace. They were able to find plenty of 40+ year old beauty females to collaborate with.
Through the platform, Kulin Co was able to brief, ship products, and receive final content within 2 weeks. This process made their life so much easier and meant that they could get UGC assets much faster than before.
Using the raw UGC footage they received through Insense, they launched 6 ads. One of the ads was a huge hit with their target audience so they increased the ad spend for that specific ad creative.