NutraChamps is a DTC brand specializing in premium quality supplements for energy, stress, digestion, heart health, weight management, and other essential areas of health at accessible pricing to promote health, wellness, and longevity.
Health & Wellness
- Social Media Coordinator - Brand Ambassador
The Challenge
- The brand needed to spread the word about NutraChamps, specifically focusing on their Super Green product.
- Also, they were seeking a substantial number of creators who closely matched the wellness-oriented brand's style.
- Even with a dedicated team, communicating with influencers through emails and DMs proved to be a challenging and time-consuming, manual process when the brand needed to scale content creation.
The Solution
With Insense, NutraChamps launched a total of 6 organic campaigns for Instagram, easily spreading the word about their products. Our streamlined briefs enabled creators to craft reels posts that garnered an impressive 99K views, all under a single campaign.
With the help of Insense Marketplace, the brief filters and the support from our Customer Success Team, they discovered 322 health & wellness creators who aligned perfectly with their brand. This collaboration allowed them to forge authentic connections and cultivate lasting relationships.
The brand significantly enhanced team efficiency and cost-effectiveness by managing creator relationships at scale. With a dedicated team of just 2 in-house social media coordinators overseeing the hiring, content review, and approval process within the platform, they managed to source 4 reels per collab at an average price of USD 370 each.
