- Having no previous experience running whitelisted ads they were searching for a platform that would handle the paperwork for them and quickly connect them with the right influencers for their campaign.
Through Insense, the brand was matched with influencers that perfectly fit their ideal influencer profile. The influencers needed to meet specific requirements like having an interest in natural health products or general health and well-being and of course, being willing to allow the brand access to their handles for whitelisted ads.
Their campaign proved to be very successful, not only did they see results in brand awareness, but they also had an impressive CTR of 7% on Instagram.
Particularly they notice the highest performing ads were static images and so they have continued to work with Insense for similar campaigns.