- They needed a new strategy to drive more external traffic to their eComm store.
- Wanted to easily find TikTok and Instagram creators who know how to produce high-quality content to drive more reach.
- Needed to streamline their process and manage a pipeline of creators and collaborate with them in once place.
Wave Block ran influencer product seeding campaigns - giving their electronic products for free in exchange for content - as well as paid collaborations with an average cost of $50 per collab.
Easily filtered and selected high-quality influencers by viewing their UGC portfolios and ratings on Insense, then partnered with them to post on their social media – TikTok or Instagram.
Instagram became one of the main acquisition channels for Wave Block after repurposing the UGC content on their brand social media page.