The Smart Brand’s Guide to Paid Media UGC
Discover how to use paid media UGC to boost ad performance with authentic creator content. Learn best practices, platform tips, and how to do it the right way.
Spark Ads are the only ad option with a 100% native in-feed format, which is why they typically have higher CTRs and CVRs.

The A-Z of Spark Ads for beginners + how they differ from regular TikTok Ads.
How to drive higher conversions through Spark Ads, for eComm brands.
Actionable ways to improve your TikTok marketing strategy for better ROAS.
5 UGC scroll-stopping creative types for TikTok Spark Ads you need to try


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