Top 24 Amazon Influencers to Help You Boost Sales (In 2024)

Alex Fedorenko
Alex Fedorenko
Managing Partner & Co-Founder at Insense

It’s no secret that Amazon is the world’s biggest online retailer, with over 1 billion website visits per month and more than 60,000 orders fulfilled every day in the US alone.

With that, it only makes sense for such a business to take advantage of various marketing strategies that will constantly keep it growing.

One of those strategies is influencer marketing, with Amazon running its own influencer program to further drive sales.

In this guide, we’re going to cover everything you need to know about Amazon influencer marketing and how to take advantage of it to grow your FBA business.

To be precise, we’re going to talk about:

  • What the Amazon influencer program is
  • How to effectively find influencers to promote your Amazon store

Plus, we've got a list of the best Amazon influencers who will help you promote your products.

Without further ado, let’s get started.

[fs-toc-omit]Table of Contents

What is the Amazon Influencer Program?

How to Find Amazon Influencers Using Insense

Amazon Influencers for Family & Kids Businesses

Amazon Influencers for Fashion, Beauty & Lifestyle Businesses

Amazon Influencers for Food & Wellness Businesses

Amazon Influencers for Art, Home & DIY Businesses

Amazon Influencers for Self-help & Book Businesses

Amazon Influencers for Eco-Friendly Businesses

What is the Amazon Influencer Program?

The Amazon Influencer Program is an extension of the Amazon Associates Program, which allows people to promote Amazon products and earn commission on sales they bring to the company, similar to Amazon affiliates.

Those people are usually independent content creators with strong social media channels who leverage their audience by recommending products to them.

Many of the influencers have their own Amazon storefronts where they provide recommendations and showcase their favorite products for people to purchase.


The following image is an example of a storefront from Amazon influencer Laura Fuentes.

Image Source: Amazon

Rest assured that we’ll dive deeper into more examples further on in our guide.

According to the eCommerce giant, Amazon influencers can monetize their content in just three steps by:

  1. Building their influencer storefront
  2. Creating content
  3. Earning commissions based on the products they sell
Amazon's three steps
Image Source: Amazon

Sounds good, right?

Those influencers have also played a great role in helping FBA businesses drive more sales; with over 9.5 million Amazon sellers worldwide, it’s quite a competitive space to be in.

As a seller yourself, having your products mentioned by Amazon influencers can raise a lot of awareness and provide social proof, but ultimately it’s up to them whether they’ll feature your products or not.

There are many types of influencers you can work with to promote your Amazon business, such as Amazon influencers on TikTok and Instagram.

In the first case, TikTok creators with a considerate number of followers can promote Amazon products and earn a commission.

Just like one TikToker called Mr. Deals, who shares Amazon products along with a discount code and prompts users to visit the product link in his profile’s bio.

mr deals TikTok video promoting an amazon product
Image Source: TikTok

Interesting, right?

In the second case, there are similar Amazon influencers but who use Instagram as their main platform of choice.

One good example is that of Bronzegoddess; a content creator with over 200K followers, to which she shares her favorite Amazon products for them to purchase from her storefront.

Image Source: Instagram

As you can tell, Amazon influencers can exist on many platforms.

A little further down in our guide, we’re going to provide you with some of the best Amazon influencers out there to help you boost sales.

Now, if you want to find more of them that suit your business needs and audience, you're in the right place.

We’ll show you how to do that step-by-step manually, as well as with the help of our very own platform, Insense.

Let’s begin.

How to Find Amazon Influencers

Before we get into some of the top influencers on Amazon, we’re going to show you how to find Amazon influencers using two methods.

The first includes manual actions and the second one is with the help of Insense and its automated features.

Let’s get started.

How to find Amazon Influencers manually

When it comes to the manual way, what you can do is enter the following advanced search operator into Google: AND inurl:/shop/influencer

This will instruct Google to find all the pages that include both elements in their URL, thus providing you with a list of all the Amazon influencers.

google's search engine results page

Simply browse and choose the ones that appeal to you!

Another way is to enter the right hashtags on social media platforms, like TikTok and Instagram.

Just to give you an example, by searching for “#amazoninfluencer” on TikTok you can see every post using that hashtag and discover a great amount of Amazon influencers on there.

Image Source: TikTok

The same thing can be done on Instagram by searching for the same hashtag, or a close variation of it.

#amazoninfluencer results page on Instagram
Image Source: Instagram

As you can see above, there are over 240K posts using the #amazoninfluencer hashtag, so there’s a high chance that you’ll find some great Amazon influencers to work with.

The only issue is that this requires a lot of manual research, so the next method is with the help of Insense and is much more targeted.

The process will be step-by-step so everything is as clear as possible, although it's pretty easy anyways, as you’ll see as we get going. 

Let’s get into it.

How to find Amazon Influencers with Insense

What’s about to follow, is a detailed process on how to find the best Amazon influencers to work with.

You don’t have to worry about doing much manual research as before, since everything is pretty much automated for you to find exactly what you’re looking for.

Let’s start with the first step.

Step #1: Enter your brand’s info

Once you’ve logged into Insense, the first step is to create a campaign for creators to see and decide whether they want to apply to work with you or not.

You can do that by selecting Fill out a brief.

how to create a new campaign on Insense

The other option is to select Find creators, which will allow you to browse the creator marketplace and identify the right ones for you, based on your criteria.

Author’s Note: Keep in mind that the marketplace is accessible for three days when you sign up for free and is fully available on Insense’s paid plans.

You can even sort creators by filters, such as:

  • The social media platform
  • Their location
  • Their name or bio
  • Hashtags
  • Category
  • Gender

As well as many more that'll help you find the very best people to support your campaign.

For now, however, let’s head over to create our campaign.

First things first, you should add your brand’s information by selecting Add brand.

choose a brand step on Insense's brief page

You’ll then be asked to enter your brand’s logo, your brand’s name, your website, and a quick summary of what you do as a business.

When you're ready, simply click Add brand.

Insense's add a new brand page

So far so good; let’s move to the second step.

Step #2: Enter your campaign’s info

The next step is to add some basic information about your campaign, which allows creators to understand what your product is all about and whether you’re a good fit for them to collaborate with.

The first thing to add is the campaign’s name.

Author’s Note: It’s important to add an interesting and reflective name to your campaign that will make creators want to participate.

Apart from that, there are two choices for your campaign’s privacy; public or private.

In a public campaign, everyone that meets your criteria will be able to see it and request to join, whereas a private one is by invite only.

Let’s set ours to Public and also add a cover to our campaign; this will make it visually appealing for creators.

Insense's Easy Brief

Here’s what an example looks like:

Insense's brief page

Keep in mind that with every step you complete, you can see what your campaign will look like on the right, from a creator’s point of view.

Now what you have to do is select the type of your campaign, which can either be an Influencer Partnership or Custom Content Creation.

The former means that creators have to publish the content to their feed for their followers to see organically, while the latter means that they don’t have to do so.

Whether you want the creator to publish on their feed or not, it’s entirely up to you. 

In other words, you’re free to use the content in whatever way you want. 

Let’s go for custom content creation and choose “Other”  as our platform of choice.

Insense's brief page

Author’s Note: If you select “Other” as the platform, the content piece you receive won’t be for a particular social network but you can specify its use in the next steps.

Plus, you should choose the objective of your campaign which could be to increase:

  • Brand awareness
  • Reach
  • Traffic
  • App installs

Let’s go for brand awareness and continue to select the payment method of your choice, which can either be money or product.

In our case, we can choose to compensate Amazon influencer with money, opt to work with a range of 1 to 100 of them (this number will affect the amount of applications we receive), plus decide on the maximum price that a creator can request for a collaboration; let’s assume that our price cap here is $300.

Author’s Note: Leave the price cap empty if you want the prices you receive to be flexible.

Insense's brief page

As we covered earlier, each step you complete will be shown on the right side of your screen as a preview of what creators will see.

The next part of this step is to define your campaign’s timeframe.

You can either set the timing to be Limited or Unlimited; for the sake of example, let’s assume this one to be unlimited.

What’s more, it’s important to add product delivery details.

Will you handle the shipment to the creators? 

Will you reimburse the creators after they buy your product? 

Maybe the collaboration doesn’t require product shipping at all.

Whatever the case, make sure to choose the right one from the list and describe the product you're promoting in a  few words.

Insense's description box

Creating your campaign’s basics is as simple as that!

Let’s continue with the next step.

Step #3: Specify your creators profiles

This step is all about instructing Insense with what types of creators you want to work with.

Starting with the location, you have the chance to specify where your creators should be from; let’s go for United States.

Insense's description box

Moving on, you can specify even more elements, such as their category, gender, age, followers range and more.

This gives you the chance to pinpoint exactly what you’re looking for, in order to get the best results possible. 

It’s worth mentioning that by selecting “Manually pick creators”, our tool will redirect you to our creators marketplace where you can explore various content creators.

You can also sort them by filters like their location, category, gender, and age similarly to how we saw earlier.

When you identify one that you’d like to collaborate with, you can click on the plus icon in order to add them to your creator’s list.

creator's marketplace on Insense

By clicking on “Save” on the bottom right when done, you’ll go back to your campaign where you can see a short overview of how many creators you’ve selected, the budget required, and some important metrics like the total number of followers and average engagement rate.

Simple, right?

Moving on to the next step.

Step #4: Describe your desired creative asset

This is possibly the most important step of the campaign creation process, where you tell creators what they should do, what they shouldn’t do, and what the technical requirements are.

Let’s start with the type of creative asset you expect to see, which could be a vertical or square video, a boomerang, or an image.

Insense's brief page

Next up, you need to state what the creators should do; we strongly advise being clear on what you expect to see  from them, as we’ve done above.

Remember to be as clear and detailed as possible so that you receive the exact content you’re looking for to boost your campaign.

You should also add a few technical requirements, such as the video’s required resolution, size, text on video, sounds, and anything else you wish to specify.

After you’ve completed those, it’s time to define what you don’t want creators to do, which is a common practice in collaborations between brands and creators.

For example, you can restrict them to talking about the disadvantages of your product, names of competitors, using explicit language, forbid the video’s deletion shortly after the campaign, and anything else you wish.

Lastly, while it’s optional, you can add anything else your creators should know.

For example, you can inform them that when responding to your brief, they need to add their full name and address in order for you to ship the product to them, or that you even want to send them a promo code to use.

Insense's brief page

Quite useful, right?

That pretty much concludes the creation of your campaign.

Simply select Send to review at the top right and, once your campaign is approved, creators will be able to see it and send their proposals to you.

Once you start receiving applications, this is what it'll look like.

Insense's awaiting list page

Insense will provide you with a clear overview of how many creators have requested to work with you, what their price is, as well as what their metrics look like.

You can then go ahead and accept an application, reject it, or request a change.

After you’ve addressed each application, your campaign will be up and running and your Amazon business is bound to drive more sales!

Before we wrap things up, let’s remind you that you can also go straight to the creators marketplace we saw earlier, in order to browse creators.

new campaign and creator marketplace buttons

Here, you can find content creators based on specific criteria you set, like their category and demographics.

You can even search them by platform, username, or hashtags, like in the example screenshot below.

Insense's marketplace page

Simply choose the ones that appeal to you in order to see more information about them.

Just to give you an idea, heyitsalexis is one example of a creator who has worked with Amazon businesses to help them boost their sales through high-quality and authentic content.

Insense allows you to see her profile and portfolio: 

Shaymitchell metrics on Insense

You also get a wide range of key metrics that'll help you understand whether this is the right creator for you.

Pretty awesome, right?

Those are all the ways which you can source creators to promote your Amazon FBA products.

While the process is very simple and straightforward, you need to keep the things we've covered in mind in order to create a successful campaign.

As promised, we’re going to show you how 24 Amazon influencers boosted sales. 

Let’s get into it.

Amazon Influencers for Family and Kids Businesses

1. Adventures in Familyhood

Lisa Cameron is a family blogger who creates content for other families including tips and fun activities on her blog called Adventures in Familyhood.

adventures in Familyhood amazon page
Image Source: Amazon

On her Amazon storefront, you can find product recommendations for family board games, backpacks, children’s car seats, and more.

As an Amazon influencer, she's ideal for stores in the niche of children’s products since her target audience is mostly families.

Her strongest social channel is Pinterest with over 12,000 followers, but she also has a YouTube channel and presence on both Facebook and Instagram.

Amazon page: Lisa Cameron

Website: Adventures in Familyhood

Best channel: Pinterest

Ideal for: Stores in the children and family niche

Let’s move on to the next influencer.

2. Chanel Oldham

The next Amazon influencer we’ll talk about is Chanel Oldham.

chanel oldham amazon page
Image Source: Amazon

If you’re familiar with the field of influencer marketing and user-generated content, you’ll know that “mom products” are among the many items that online creators promote on behalf of brands.

They can include toys and books for children, baby’s clothing, first time mom essentials, and many more.

This is exactly what Chanel Oldham is doing; her storefront includes a wide range of products related to pregnancy and parenting.

If your store fits into those niches, partnering with Chanel to boost your sales would be a great choice.

Amazon page: Chanel Oldham

Website: Chanel Oldham

Best channel: YouTube

Ideal for: Parenthood essentials store

Moving on.

3. Kristin Johns

Yet another Amazon influencer on this list is Kristin Johns.

kristin johns amazon page
Image Source: Amazon

Kristin’s storefront is mainly focused on nursery and pregnancy related products, but she also promotes travel, fashion, beauty, and tech items.

Plus, she works with dog accessories for brands interested in the pet industry.

What we can certainly say is that this Amazon influencer is a great all-around choice for any FBA business looking to drive more sales.

In fact, Kristin has a very strong social media presence with over 700,000 followers on Instagram and more than 650,000 subscribers on YouTube.

Impressive stats, right?

Amazon page: Kristin Johns

Website: -

Best channel: Instagram

Ideal for: Mom, fashion, and lifestyle stores

Let’s continue.

Amazon Influencers for Fashion, Beauty, and Lifestyle Businesses

4. Retail Nomad

YviG - otherwise known as Retail Nomad - is a member of the Amazon influencer program and promotes products in the fashion and beauty industry.

retail nomad amazon page

What differentiates her from other influencer’s pages is the fact that she personally models different clothing products:

YviG promoting clothes on amazon
Image Source: Amazon

This allows her followers to have a better understanding of what the product looks like and whether it'd be a good buy for them.

If you’re running an Amazon clothing store and are looking to promote your new products, then YviG would be an excellent choice.

Amazon page: YviG

Website: -

Best channel: Amazon page

Ideal for: Fashion and wellness stores

Let’s move on.

5. Jamye

The next Amazon influencer on our list is Jamye.

Image Source: Amazon

Jamye is a lifestyle blogger and ex-US army reserve, so her storefront has products in a wide range of categories such as:

  • Health
  • Beauty
  • Technology
  • Marine
  • Military

She also has a strong presence on her Instagram, LinkedIn, and Facebook accounts, with over 10,000 followers on Instagram alone.

If you’re an FBA business and looking for an Amazon influencer producing high-quality content in the niches listed above, then Jamye is the one to go for.

Amazon page: Jamye

Website: Jamye’s Journey

Best channel: Instagram

Ideal for: Beauty, wellness, and military stores

Let’s continue.

6. Gracefully Glam

Gracefully Glam is an Amazon and social media influencer ready to take your FBA business to the next level.

gracefully glam amazon page
Image Source: Amazon

Although she's a fashion and lifestyle blogger with a huge follower count on her social media platforms - 165,000 on Instagram alone to be specific - her Amazon influencer page contains recommendations on lots of different products.

Beauty, fashion, Christmas home decor, and gift ideas are just a few of the categories Gracefully Glam provides to her followers.

If you’re searching for someone to help you drive holiday sales, then this could be the one for you.

Amazon page: Gracefully Glam

Website: Gracefully Glam

Best channel: Instagram

Ideal for: Lifestyle, fashion, and beauty stores

Moving on to the next influencer.

7. Lori-Lee Elliott

The next Amazon influencer on our list is Lori-Lee Elliott.

lori-lee elliott amazon page
Image Source: Amazon

Apart from promoting products on Amazon for the commission rates, Lori-Lee is also a micro-influencer on social media, with her follower count on Instagram being over 3,000.

What’s more, she owns a blog where she writes about business, consulting, side-hustles, and many more interesting topics.

In her Amazon storefront, you can find products for digital nomads, people who work from home, and working mothers.

Lori-Lee would be a great fit for many Amazon stores out there looking to sell products to employees, or even employers who want to offer their employees gifts.

Amazon page: Lori-Lee Elliot

Website: Lorilee

Best channel: Instagram

Ideal for: Tech and lifestyle stores

Let’s move on.

8. Shana J Ray

The next Amazon influencer we’re going to talk about is Shana J Ray.

shana J ray amazon page
Image Source: Amazon

As she states in her bio, her storefront’s products are favorite items and things she can’t live without.

Some categories include content creator basics, beauty, wellness, pets, and many more.

What’s great about this influencer is the fact that she also uploads videos of her using the items, which work as real-time product reviews; something many consumers love to see.

shana j ray videos page on amazon
Image Source: Amazon

Looking to drive more sales to your Amazon store?

Partnering with Shana J Ray can be of great help.

Amazon page: Shana J Ray

Website: -

Best channel: Instagram

Ideal for: Fashion, beauty, and wellness stores

Moving on.

9. Larissa White

Larissa White is a content creator with a strong Instagram following.

larissa white amazon page
Image Source: Amazon

Her Amazon storefront mainly focuses on clothing products, but they’ve also been categorized based on occasions, such as Amazon Prime Day and Cyber Monday.

This is something that can really help consumers out when searching for the right products.

It’s really a win-win situation if you think about it; users can easily navigate to find what they’re looking for and Larissa has a better chance of closing a sale.

With more than 45,000 followers on her personal Instagram account, she can drive many of them to her Amazon storefront to further boost sales.

Amazon page: Larissa White

Website: -

Best channel: Instagram

Ideal for: Fashion stores

Let’s continue.

10. Priscilla Gutierez

Priscilla Gutierez is a verified Amazon lifestyle influencer.

priscilla gutierrez amazon page
Image Source: Amazon

Brands offering fashion, home, beauty, and baby products are ideally placed to work with Priscilla.

She also has her own blog offering fashion and travel advice, as well as an Instagram account with over 10,000 followers; think about using promo codes to promote your products to them!

Amazon page: Priscilla Gutierez

Website: Priscilla Gutierez

Best channel: Instagram

Ideal for: Lifestyle and fashion stores

Let’s continue.

11. Jalissa Queen

Jalissa Queen is a verified Amazon influencer and professional photographer.

Jalissa queen amazon page
Image Source: Amazon

Offering a wide range of products, it’s easy to see that she enjoys writing reviews for items in the beauty and fashion industry.

Have a quick look at her website and you'll find case studies on different products she’s reviewed, as well as her social media engagement rates.

These metrics can help you, as a store on Amazon, to make the right choice when it comes to partnering with a content creator to drive more sales.

All in all, Jalissa seems like a great fit for brands looking for high-quality reviews of their products.

Amazon page: Jalissa Queen

Website: Jalissaqueen

Best channel: Website

Ideal for: Beauty and fashion stores

Let’s continue.

12. Cassandra Bankson

Cassandra Bankson is a popular American model, medical aesthetician, and online content creator.

With almost 2 million subscribers on YouTube and 170,000 followers on Instagram, Cassandra is considered an authority figure when it comes to skincare products and cosmetics.

This is exactly what her Amazon storefront is all about; products like face masks, eye creams, and sunscreens are only some of the many you can find.

As an FBA business in that field, working with such an influencer should be a no-brainer as her audience and expertise are bound to raise your brand awareness.

Amazon page: Cassandra Bankson

Website: Cassandra Bankson

Best channel: YouTube

Ideal for: Skincare stores

Moving forward.

13. Laura Cabral

Our next Amazon influencer is Laura Cabral.

laura cabral amazon page
Image source: Amazon

Through her storefront called Lauxbea’s Amazon Faves she promotes products in the fashion, beauty, and wellness industry.

To be precise, you'll find skincare and self-care items, personal growth books, and even yoga equipment.

With almost 10,000 followers across her social channels and a podcast for her Spanish speaking audience, Laura Cabral would be a great influencer to approach as an Amazon FBA business.

Amazon page: Lauxbea’s Amazon Faves

Website: Laura Cabral

Best channel: Instagram

Ideal for: Fashion and wellness stores

Let’s move on.

Amazon Influencers for Food and Wellness Businesses

14. Chelsweets

Chelsweets is a certified Amazon influencer in the baking niche.

chelsweets amazon page
Image Source: Amazon

As you’ll see in her storefront, not only does she help her followers with their purchase decisions on cooking and baking gadgets, but she’s able to create content for them to see them being used in action.

Chelsweets video screenshot
Image Source: Amazon

Apart from publishing recipes on her blog, she constantly uploads new content for her 1.2 million Instagram followers and creates YouTube videos for her 275,000 subscribers.

Not bad right?

It’s clear that Chelsweets is definitely one of the best Amazon influencers in the baking field at the moment.

Amazon page: Chelsweets

Website: Chelsweets

Best channel: Instagram

Ideal for: Cooking and baking stores

Let’s continue to the next influencer.

15. Vegan Fusion

The next influencer on our list is Vegan Fusion.

Vegan Fusion amazon page
Image Source: Amazon

This Amazon storefront is owned by award-winning chef Mark Reinfeld.

He has over 20 years of experience preparing and teaching creative vegan and raw cuisine so it only makes sense to promote cooking equipment.

With more than 70,000 followers across his social media accounts, this influencer is ideal for stores in the cooking industry, especially in the vegan niche.

Amazon page: Vegan Fusion

Website: Vegan Fusion Culinary Academy

Best channel: Twitter

Ideal for: Vegan food stores

Moving on to the next person on our list.

16. Pixie Pocket

Pixie Pocket is a verified Amazon influencer with a unique selection of products.

Pixie Pocket amazon page
Image Source: Amazon

Her storefront contains herbs, brewing supplies, tea essentials, plus apothecary tools.

This means that brands offering relevant products can partner with the influencer to drive more sales, especially since she publishes many types of content on her personal blog and social media accounts.

With almost 10,000 followers combined, Pixie Pocket could be a great match to your FBA business.

Amazon page: Pixie Pocket

Website: Pixiepocket

Best channel: Facebook

Ideal for: Tea and herbal stores

Let’s move forward.

17. Wine Expressions

Are you in the wine and beverage industry? Then this Amazon influencer is for you.

Wine Expressions amazon page
Image Source: Amazon

As the name suggests, Wine Expressions is all about wine and products related to it.

In the storefront, users can find wine glasses, books about wine, wine serving carts, as well as some general cooking equipment.

Wine Expressions is actually a boutique wine consulting business with thousands of online followers.

Interesting, right?

This means, if your store is in the wine and beverage niche, this Amazon influencer targets the right kind of audience in terms of behavior and even demographics.

Amazon page: Wine Expressions

Website: Wine Expressions

Best channel: Website

Ideal for: Wine and beverage stores

Moving forward to the next Amazon influencer on our list.

Amazon Influencers for Art, Homes, and DIY Businesses

18. LaurDIY

There are many renowned content creators out there that are part of the Amazon influencer program; one of them is LaurDIY.

LauDIY amazon page
Image Source: Amazon

LaurDIY is an influencer in the DIY field and has amassed a large social media following.

With over 8 million subscribers on her YouTube channel, 4 million followers on Instagram, 2 million followers on TikTok, and plenty on Snapchat as well, it’s no wonder that she started a podcast too.

All of these channels can be used to attract visitors to her Amazon storefront, where she promotes products around beauty, DIY, fitness, clothing, and more.

Amazon page: LaurDIY

Website: LaurDIY

Best channel: YouTube

Ideal for: DIY and beauty stores

Moving on to the next person on our list.

19. Pierre Nicholson

If you’re looking for an Amazon influencer in the home decor space, then Pierre is your man.

Pierre Nicholson amazon page
Image Source: Amazon

Pierre Nicholson specializes in products that make homes look and feel better, like furniture, home office equipment, and outdoor living.

He's a real-estate agent in South Florida so it makes sense for him to be in the home niche.

So, if you’re an FBA business owner and looking to increase the sales of your home decor items, then you’ll be in good hands.

Amazon page: Pierre Nicholson

Website: Pierre Nicholson

Best channel: Website

Ideal for: Home decor stores

Let’s move on, shall we?

20. Pretty Prints & Paper

When you think about Amazon, the first things that come to mind are probably Alexa, Prime Day, or even Audible.

However, Pretty Prints & Paper is all about calligraphy supplies.

Pretty Prints & Paper amazon page
Image Source: Amazon

As we said, this storefront is unique; it promotes planner and calligraphy supplies, bullet journaling products, acrylic art items, and many other products.

With over 66,000 Instagram followers and 30,000 YouTube subscribers, it’s quite clear that this Amazon influencer and her niche have a strong audience that generates demand for such items.

Are you running a creative FBA business offering office and writing supplies?

Pretty Prints & Paper would be ideal to collaborate with to increase your sales.

Amazon page: Pretty Prints & Paper

Website: Pretty Prints & Paper

Best channel: YouTube

Ideal for: Writing and office supplies stores

Let’s continue.

21. Makoccino

Makoccino is a popular content creator and Amazon influencer with an interest in art.

Makkocin amazon page
Image Source: Amazon

Her storefront mainly includes art supplies such as watercolors and brushes, but she also promotes photography equipment.

What’s impressive about Makoccino is the fact that her YouTube channel has gained 2 million subscribers so far and her social media accounts have amassed 100,000 followers combined.

Not bad, right?

This makes Mokoccino one of the go-to Amazon influencers if your store is all about art.

Amazon page: Mokoccino

Website: Mokoccino

Best channel: YouTube

Ideal for: Art equipment stores

Moving on to the next person.

Amazon Influencers for Self-help and Book Businesses

22. ChattyMoney

ChattyMoney is an Amazon influencer promoting books.

ChattyMoney Amazon page
Image Source: Amazon

Although the other storefronts we saw contained a wide range of products, this one is all about books; which were the only product Amazon sold back when it first started in 1994.

However, ChattyMoney doesn’t promote just any books, rather they talk about ones on self-improvement and real-estate investments.

This makes her an ideal influencer for any FBA business looking to boost sales of its books.

Amazon page: ChattyMoney

Website: -

Best channel: Amazon page

Ideal for: Book stores

Moving on.

23. JustinLMFT

If you’re familiar with the Polyvagal Podcast, then you’ll be happy to know that the host, Justin Sunseri, is our next Amazon influencer.

justinLMFT amazon page
Image Source: Amazon

Justin is also a marriage counselor and therapist, so his niche is an interesting one; he mainly promotes books around self-improvement and mental health.

This is something that's in high demand; it makes sense for such an Amazon storefront to exist.

What’s more, with his personal website and over 20,000 followers on Instagram alone, Justin would be a great choice if your store is relevant to his niche.

Amazon page: JustinLMFT

Website: JustinLMFT

Best channel: Instagram

Ideal for: Self-help stores

Moving on.

Amazon Influencers for Eco-Friendly Businesses

24. Mama Eco

Are you an eco-friendly FBA business? Then Shannon Kenny, known as Mama Eco, could be the perfect Amazon influencer for you.

mama eco amazon page
Image Source: Amazon

With eco-friendly products on the rise, many consumers turn to items that are friendly to the environment, but at the same time offer the same - if not more - value to them.

This demand hasn’t gone unnoticed by many businesses, including FBA ones, who are looking for relevant influencers to partner with in order to boost sales.

If you’re one of those businesses, Shannon Kenny’s storefront could be ideal to promote your products in.

Eco-friendly water bottles, bathroom essentials, cleaning products, and home composting essentials are just some of the categories this influencer is promoting.

What’s more, her blog and Instagram page, with over 13,000 followers, are bound to drive visitors to the storefront.

Amazon page: Shannon Kelly

Website: Mama Eco

Best channel: Instagram

Ideal for: Eco-friendly stores

Our list of some of the top Amazon influencers is complete!

We tried to include a wide range of niches that you might find relevant to your industry, so we hope that you’ll visit this list post again before setting up your marketing campaign.

Let’s wrap things up with some final thoughts.

Now Over to You

There you have it.

That was our full guide on Amazon influencers.

We've covered what Amazon influencer marketing is, some of the top Amazon influencers out there, as well as how you can find creators to promote your own products for your Amazon store.

We tried to explain everything in detail, but if you feel like you have any questions or want some help in taking your campaign to the next level, don’t hesitate to book a free demo with us.

Thanks for reading!

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Alex Fedorenko

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