Domenic Smith

Social media benchmarks give you clear and measurable performance metrics for your industry or niche. Here are the basics for your store.

The beauty industry has taken a hit when COVID-19 started. Marketers should know the ad creative types that work for beauty brands.

10 innovative Christmas marketing campaign ideas to make this holiday season your best yet. Engage shoppers, boost sales + create experiences for your customers

All about fake social media engagement bots, the cons of buying fake Instagram followers and what can happen to creators with fake followers